From Dorm Room to Donor: Bridging the Alumni Gap Years
The critical “gap years” following graduation are often when alumni relationships with their alma mater dissolve due to a lack of up-to-date contact information and personalized outreach. By failing to keep pace with alumni transitions like job changes and relocations, institutions risk losing future donors who feel disconnected and unheard, leading to unsubscribes and missed opportunities for meaningful engagement.
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