Latest News -Brief

From Enrollment Decline to Donor Goldmine: How Universities Can Leverage BRD to Bridge Funding Gaps

Universities face a daunting challenge as declining birth rates, faltering international enrollment, and threatened financial aid budgets create significant funding gaps. In this landscape, BRD offers crucial solutions by leveraging data enrichment, donor pool modeling, and cross-department integration to transform enrollment declines into opportunities for increased donor engagement and financial resilience. By strategically tapping into alumni networks and optimizing data, institutions can bridge these gaps and thrive amidst unprecedented pressures.

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Unlocking Opportunity: The Power of Corporate Champions for Universities and Non-Profits

Universities and non-profits often miss significant corporate support due to a failure to activate potential internal advocates. By strategically identifying and engaging “corporate champions”—alumni or donors within companies—organizations can unlock substantial partnerships and leverage initiatives like matching gifts. This approach, fueled by enriched data and tailored engagement plans, transforms passive networks into powerful avenues for organizational growth and impact.

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From Dorm Room to Donor: Bridging the Alumni Gap Years

The critical “gap years” following graduation are often when alumni relationships with their alma mater dissolve due to a lack of up-to-date contact information and personalized outreach. By failing to keep pace with alumni transitions like job changes and relocations, institutions risk losing future donors who feel disconnected and unheard, leading to unsubscribes and missed opportunities for meaningful engagement.

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The Ones Who Gave and Disappeared: Reigniting Relationships with Dormant Donors

Many organizations grapple with “LYBUNTS” and “SYBUNTS”—donors who once contributed generously but have since fallen silent, representing a significant pool of untapped potential. Data indicates that a large percentage of these lapsed donors feel disconnected, unappreciated, or believe their contributions are no longer needed, rather than harboring active disinterest. By leveraging enriched data to understand these individuals’ current circumstances, organizations can tailor outreach to resonate with their evolving lives and interests. Ultimately, reigniting these dormant relationships transforms outdated lists into dynamic connections, reminding donors they are valued and their impact is still relevant.

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