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BlueRidge Data Joins the Blackbaud Partner Network

BlueRidge Data LLC (BRD), a leading provider of data enrichment and employer matching solutions for nonprofits and higher education, has joined the Blackbaud Partner Network. This partnership will provide Blackbaud customers with seamless access to BRD’s professional and personal enrichment solutions, as well as powerful matching gift solutions, to help organizations maximize their fundraising efforts. BRD’s services, including wealth indicators, real-time alerts on job changes, and data hygiene, are now highlighted on the Blackbaud Marketplace.

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From Enrollment Decline to Donor Goldmine: How Universities Can Leverage BRD to Bridge Funding Gaps

Universities face a daunting challenge as declining birth rates, faltering international enrollment, and threatened financial aid budgets create significant funding gaps. In this landscape, BRD offers crucial solutions by leveraging data enrichment, donor pool modeling, and cross-department integration to transform enrollment declines into opportunities for increased donor engagement and financial resilience. By strategically tapping into alumni networks and optimizing data, institutions can bridge these gaps and thrive amidst unprecedented pressures.

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Unlocking Opportunity: The Power of Corporate Champions for Universities and Non-Profits

Universities and non-profits often miss significant corporate support due to a failure to activate potential internal advocates. By strategically identifying and engaging “corporate champions”—alumni or donors within companies—organizations can unlock substantial partnerships and leverage initiatives like matching gifts. This approach, fueled by enriched data and tailored engagement plans, transforms passive networks into powerful avenues for organizational growth and impact.

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From Dorm Room to Donor: Bridging the Alumni Gap Years

The critical “gap years” following graduation are often when alumni relationships with their alma mater dissolve due to a lack of up-to-date contact information and personalized outreach. By failing to keep pace with alumni transitions like job changes and relocations, institutions risk losing future donors who feel disconnected and unheard, leading to unsubscribes and missed opportunities for meaningful engagement.

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The Ones Who Gave and Disappeared: Reigniting Relationships with Dormant Donors

Many organizations grapple with “LYBUNTS” and “SYBUNTS”—donors who once contributed generously but have since fallen silent, representing a significant pool of untapped potential. Data indicates that a large percentage of these lapsed donors feel disconnected, unappreciated, or believe their contributions are no longer needed, rather than harboring active disinterest. By leveraging enriched data to understand these individuals’ current circumstances, organizations can tailor outreach to resonate with their evolving lives and interests. Ultimately, reigniting these dormant relationships transforms outdated lists into dynamic connections, reminding donors they are valued and their impact is still relevant.

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The Hidden Cost of International Student Anxiety—and Why Global Alumni Outreach Matters More Than Ever

U.S. universities, long a magnet for global talent, face a subtle shift as international students hesitate due to anxieties about visas, work opportunities, and a sense of belonging. However, a powerful resource lies in international alumni, who, though often overlooked, possess the potential to be champions, mentors, and donors. To re-engage these alumni, universities must prioritize consistent and meaningful outreach, leveraging tools like those offered by BlueRidge Data to maintain global connections and unlock donor potential.

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Beyond Contact Info: What Enrichment Really Means Today

Many organizations mistakenly believe data enrichment is simply adding contact information, but in 2025, true enrichment involves contextualizing intelligence to drive strategic action, not just maintenance. BlueRidge Data (BRD) elevates data enrichment beyond basic updates, focusing on actionable insights like employer data normalization, matching gift identification, and firmographic analysis to power fundraising, alumni engagement, and institutional growth. By combining automation and expert validation, BRD transforms fragmented data into a dynamic asset, enabling institutions to unlock hidden potential and build stronger, data-driven relationships.

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The Hidden Cost of Messy Employer Data: How Universities & Nonprofits Are Losing Millions

Universities and nonprofits are losing millions in untapped fundraising potential due to messy employer data. Inconsistent CRM records, with misspellings and outdated details, hinder the identification of eligible donors for matching gift programs. By standardizing and enriching employer records, these institutions can unlock full matching gift potential and gain a holistic view of key stakeholders.

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