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The Ones Who Gave and Disappeared: Reigniting Relationships with Dormant Donors

The Ones Who Gave and Disappeared: Reigniting Relationships with Dormant Donors

by | Blogs, Brief

Many organizations grapple with “LYBUNTS” and “SYBUNTS”—donors who once contributed generously but have since fallen silent, representing a significant pool of untapped potential. Data indicates that a large percentage of these lapsed donors feel disconnected, unappreciated, or believe their contributions are no longer needed, rather than harboring active disinterest. By leveraging enriched data to understand these individuals’ current circumstances, organizations can tailor outreach to resonate with their evolving lives and interests. Ultimately, reigniting these dormant relationships transforms outdated lists into dynamic connections, reminding donors they are valued and their impact is still relevant.

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The Hidden Cost of International Student Anxiety—and Why Global Alumni Outreach Matters More Than Ever

The Hidden Cost of International Student Anxiety—and Why Global Alumni Outreach Matters More Than Ever

by | Blogs, Brief

U.S. universities, long a magnet for global talent, face a subtle shift as international students hesitate due to anxieties about visas, work opportunities, and a sense of belonging. However, a powerful resource lies in international alumni, who, though often overlooked, possess the potential to be champions, mentors, and donors. To re-engage these alumni, universities must prioritize consistent and meaningful outreach, leveraging tools like those offered by BlueRidge Data to maintain global connections and unlock donor potential.

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Beyond Contact Info: What Enrichment Really Means Today

Beyond Contact Info: What Enrichment Really Means Today

by | Blogs, Brief

Many organizations mistakenly believe data enrichment is simply adding contact information, but in 2025, true enrichment involves contextualizing intelligence to drive strategic action, not just maintenance. BlueRidge Data (BRD) elevates data enrichment beyond basic updates, focusing on actionable insights like employer data normalization, matching gift identification, and firmographic analysis to power fundraising, alumni engagement, and institutional growth. By combining automation and expert validation, BRD transforms fragmented data into a dynamic asset, enabling institutions to unlock hidden potential and build stronger, data-driven relationships.

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The Hidden Cost of Messy Employer Data: How Universities & Nonprofits Are Losing Millions

The Hidden Cost of Messy Employer Data: How Universities & Nonprofits Are Losing Millions

by | Blogs, Brief

Universities and nonprofits are losing millions in untapped fundraising potential due to messy employer data. Inconsistent CRM records, with misspellings and outdated details, hinder the identification of eligible donors for matching gift programs. By standardizing and enriching employer records, these institutions can unlock full matching gift potential and gain a holistic view of key stakeholders.

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The Power of Data: Enhancing Student Outcomes Through Effective Tracking and Reporting

The Power of Data: Enhancing Student Outcomes Through Effective Tracking and Reporting

by | Blogs, Brief

In today’s higher education landscape, data is a powerful tool for securing funding and improving student outcomes. Universities face increasing pressure to meet reporting requirements and demonstrate student success metrics. Effective data management provides a competitive advantage, driving student retention, graduation rates, and post-graduate employment success.

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