From Data to Impact: The 360° Constituent View with BlueRidge Data
Emma, the Director of Annual Giving, faced daily frustrations with her dashboard due to data issues that hampered her team’s impact. By adopting BlueRidge Data’s 360° constituent view, she turned her CRM into a strategic asset. Before this, her team missed matching gifts, lacked major-gift insights, and wasted resources on outdated records, hurting fundraising and donor trust.
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