Archive -Month: April 2025

BlueRidge Data > Blog > 2025 > April
Unlocking Opportunity: The Power of Corporate Champions for Universities and Non-Profits

Unlocking Opportunity: The Power of Corporate Champions for Universities and Non-Profits

by | Blogs, Brief

Universities and non-profits often miss significant corporate support due to a failure to activate potential internal advocates. By strategically identifying and engaging “corporate champions”—alumni or donors within companies—organizations can unlock substantial partnerships and leverage initiatives like matching gifts. This approach, fueled by enriched data and tailored engagement plans, transforms passive networks into powerful avenues for organizational growth and impact.

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From Dorm Room to Donor: Bridging the Alumni Gap Years

From Dorm Room to Donor: Bridging the Alumni Gap Years

by | Blogs, Brief

The critical “gap years” following graduation are often when alumni relationships with their alma mater dissolve due to a lack of up-to-date contact information and personalized outreach. By failing to keep pace with alumni transitions like job changes and relocations, institutions risk losing future donors who feel disconnected and unheard, leading to unsubscribes and missed opportunities for meaningful engagement.

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The Ones Who Gave and Disappeared: Reigniting Relationships with Dormant Donors

The Ones Who Gave and Disappeared: Reigniting Relationships with Dormant Donors

by | Blogs, Brief

Many organizations grapple with “LYBUNTS” and “SYBUNTS”—donors who once contributed generously but have since fallen silent, representing a significant pool of untapped potential. Data indicates that a large percentage of these lapsed donors feel disconnected, unappreciated, or believe their contributions are no longer needed, rather than harboring active disinterest. By leveraging enriched data to understand these individuals’ current circumstances, organizations can tailor outreach to resonate with their evolving lives and interests. Ultimately, reigniting these dormant relationships transforms outdated lists into dynamic connections, reminding donors they are valued and their impact is still relevant.

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The Hidden Cost of International Student Anxiety—and Why Global Alumni Outreach Matters More Than Ever

The Hidden Cost of International Student Anxiety—and Why Global Alumni Outreach Matters More Than Ever

by | Blogs, Brief

U.S. universities, long a magnet for global talent, face a subtle shift as international students hesitate due to anxieties about visas, work opportunities, and a sense of belonging. However, a powerful resource lies in international alumni, who, though often overlooked, possess the potential to be champions, mentors, and donors. To re-engage these alumni, universities must prioritize consistent and meaningful outreach, leveraging tools like those offered by BlueRidge Data to maintain global connections and unlock donor potential.

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